Bargain Wine Sleuthing
Good wine deals go quickly and the old adage “You snooze, you lose” could not be more true than when it comes to wine sales. If you want to take advantage of wine deals, you need to become a wine sleuth.
Always peruse the wine shelves wherever you shop. Learn your wine prices. One week Safeway stores had an amazing sale on Domain Chandon and Mumm sparkling wine for $10.80 a bottle if you purchased a half case. I’d seen that same wine earlier in the week at Lunardi’s grocery store. The cases of Chandon were displayed like it was a huge sale. It was selling for $21.95 a bottle. Remarkable!
When a wine is put on sale, the store will usually boast “50% off.” The regular retail price used for the comparison is the highest possible price point.
If you see a wine deal that is too good to be true, buy a bottle or two to taste and evaluate it. The only problem with this strategy is that by the time you get back to the store it might be gone. Many wine sleuths will go out to the parking lot area and try a taste in fear the wine might be sold out if they wait too long. Keep a glass and corkscrew handy in the trunk of your car.
Each day you should check these three sites for wine bargains. These sites work much like Trader Joe’s or the Grocery Outlet by buying entire inventories from wineries or wine liquidators.
Sign up at your local retail wine store for the shop’s newsletter. Check online dealers like K&L Wines and sign up for their email alerts.
Learn how to read a wine label. This is very important. Be a wine label detective.
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